{"id":1232,"date":"2021-03-04T18:15:03","date_gmt":"2021-03-04T09:15:03","guid":{"rendered":"https:\/\/apollo11.co.jp\/data-driven-marketing\/?p=1232"},"modified":"2021-03-04T18:46:09","modified_gmt":"2021-03-04T09:46:09","slug":"whatisefo","status":"publish","type":"post","link":"https:\/\/apollo11.co.jp\/data-driven-marketing\/whatisefo\/","title":{"rendered":"EFO\u3068\u306f\uff1f"},"content":{"rendered":"<p>EFO\uff08Entry Form Optimize\uff09\u306f\u3001\u300c\u5165\u529b\u30d5\u30a9\u30fc\u30e0\u6700\u9069\u5316\u300d\u306e\u3053\u3068\u3092\u3044\u3044\u307e\u3059\u3002<\/p>\n<p>BtoB\u5411\u3051\u306e\u30b5\u30a4\u30c8\u306a\u3089\u3001\u4f1a\u54e1\u767b\u9332\u3084\u30cb\u30e5\u30fc\u30b9\u30ec\u30bf\u30fc\u306e\u8cfc\u8aad\u7533\u8fbc\u3001\u88fd\u54c1\u306e\u30db\u30ef\u30a4\u30c8\u30da\u30fc\u30d1\u30fc\u306e\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306a\u3069\u3001\u69d8\u3005\u306a\u5834\u9762\u3067\u5165\u529b\u30d5\u30a9\u30fc\u30e0\u304c\u4f7f\u308f\u308c\u3066\u3044\u307e\u3059\u3002BtoC\u5411\u3051\u306e\u30b5\u30a4\u30c8\u3067\u3082\u3001\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u8cfc\u5165\u3084\u8cc7\u6599\u8acb\u6c42\u306a\u3069\u3067\u5165\u529b\u30d5\u30a9\u30fc\u30e0\u306f\u304a\u306a\u3058\u307f\u3067\u3059\u306d\u3002<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-1233 size-full\" src=\"https:\/\/apollo11.co.jp\/data-driven-marketing\/wp-content\/uploads\/2021\/03\/1.jpg\" alt=\"\" width=\"1045\" height=\"742\" srcset=\"https:\/\/apollo11.co.jp\/data-driven-marketing\/wp-content\/uploads\/2021\/03\/1.jpg 1045w, https:\/\/apollo11.co.jp\/data-driven-marketing\/wp-content\/uploads\/2021\/03\/1-300x213.jpg 300w, https:\/\/apollo11.co.jp\/data-driven-marketing\/wp-content\/uploads\/2021\/03\/1-1024x727.jpg 1024w, https:\/\/apollo11.co.jp\/data-driven-marketing\/wp-content\/uploads\/2021\/03\/1-768x545.jpg 768w\" sizes=\"(max-width: 1045px) 100vw, 1045px\" 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\/>\n\u3057\u304b\u3057\u3001\u8ab0\u3082\u304c\u4e00\u5ea6\u306f\u7d4c\u9a13\u3057\u3066\u3044\u308b\u3088\u3046\u306b\u3001\u30b5\u30a4\u30c8\u306e\u5165\u529b\u30d5\u30a9\u30fc\u30e0\u306e\u4f7f\u3044\u52dd\u624b\u304c\u60aa\u3044\u305f\u3081\u306b\u9014\u4e2d\u3067\u3044\u3084\u306b\u306a\u3063\u3066\u3057\u307e\u3044\u3001\u305d\u306e\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u95a2\u5fc3\u3092\u5931\u3063\u3066\u3057\u307e\u3046\u3068\u3044\u3046\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u3053\u308c\u306f\u975e\u5e38\u306b\u3082\u3063\u305f\u3044\u306a\u3044\u3053\u3068\u3067\u3059\u3002<\/p>\n<p>\u30b5\u30a4\u30c8\u3078\u306e\u30a2\u30af\u30bb\u30b9\u3092\u5897\u3084\u305b\u3066\u3082\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u306b\u3064\u306a\u3052\u3089\u308c\u306a\u304f\u3066\u306f\u610f\u5473\u304c\u3042\u308a\u307e\u305b\u3093\u3002<br \/>\n\u30b5\u30a4\u30c8\u3092\u904b\u55b6\u3059\u308b\u4f01\u696d\u306b\u3068\u3063\u3066\u5165\u529b\u30d5\u30a9\u30fc\u30e0\u306f\u3001\u58f2\u4e0a\u3084\u898b\u8fbc\u307f\u5ba2\u306e\u7372\u5f97\u3068\u3044\u3063\u305f\u76ee\u7684\u306e\u305f\u3081\u306b\u91cd\u8981\u306a\u5f79\u5272\u3092\u62c5\u3063\u3066\u3044\u308b\u306e\u3067\u3059\u3002<\/p>\n<p>\u3053\u308c\u304c\u4f01\u696d\u30b5\u30a4\u30c8\u306bEFO\u304c\u5fc5\u8981\u3068\u3055\u308c\u3066\u3044\u308b\u7406\u7531\u3067\u3059\u3002<br \/>\nEFO\u306f\u3001\u5165\u529b\u30d5\u30a9\u30fc\u30e0\u306e\u5229\u7528\u72b6\u6cc1\u304b\u3089\u30e6\u30fc\u30b6\u30fc\u306e\u5fc3\u7406\u3084\u884c\u52d5\u3092\u5206\u6790\u3057\u3001\u30d5\u30a9\u30fc\u30e0\u306b\u96a0\u308c\u3066\u3044\u308b\u554f\u984c\u3092\u898b\u3064\u3051\u3001\u6539\u5584\u306b\u5c0e\u304d\u307e\u3059\u3002<br \/>\n\u305d\u3057\u3066\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306e\u5411\u4e0a\u306b\u3088\u3063\u3066\u3001\u30b5\u30a4\u30c8\u306e\u76ee\u7684\u3067\u3042\u308b\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\uff08CV\u6570\uff09\u3092\u6700\u5927\u5316\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u3067\u3059\u3002<\/p>\n<h2>EFO\u306e\u4e8b\u4f8b<\/h2>\n<p>\u5b9f\u969b\u306eEFO\u306e\u4e8b\u4f8b\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3057\u3087\u3046\u3002<br \/>\n\u3044\u305a\u308c\u3082\u3001\u30b5\u30a4\u30c8\u4e0a\u3067\u306e\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u5206\u6790\u306b\u3088\u3063\u3066\u5165\u529b\u30d5\u30a9\u30fc\u30e0\u3092\u6539\u5584\u3057\u3001\u52b9\u679c\u304c\u5f97\u3089\u308c\u305f\u30b1\u30fc\u30b9\u3067\u3059\u3002<\/p>\n<h3>\u4e8b\u4f8b\uff11\uff1a\u578b\u756a\u5165\u529b\u30d5\u30a9\u30fc\u30e0\u3092\u5199\u30e1\u578b\u306b\u5909\u66f4\u3057\u5165\u529b\u6642\u9593\u5927\u5e45\u524a\u6e1b<\/h3>\n<p>\u6700\u521d\u306b\u7d39\u4ecb\u3059\u308b\u306e\u306f\u3001\u5bb6\u96fb\u8cb7\u53d6\u30b5\u30a4\u30c8\u3067\u306e\u67fb\u5b9a\u7533\u8fbc\u307f\u306e\u5165\u529b\u30d5\u30a9\u30fc\u30e0\u306e\u4e8b\u4f8b\u3067\u3059\u3002<\/p>\n<p>\u30e6\u30fc\u30b6\u30fc\u306e\u5165\u529b\u30d5\u30a9\u30fc\u30e0\u3067\u306e\u884c\u52d5\u3092\u5206\u6790\u3059\u308b\u3068\u300130%\u8fd1\u304f\u3082\u306e\u4eba\u304c\u96e2\u8131\u3057\u3066\u3044\u308b\u9805\u76ee\u304c\u898b\u3064\u304b\u308a\u307e\u3057\u305f\u3002\u305d\u308c\u306f\u3001\u8cb7\u53d6\u67fb\u5b9a\u306e\u5bfe\u8c61\u3067\u3042\u308b\u88fd\u54c1\u306e\u300c\u578b\u756a\u60c5\u5831\u300d\u3092\u5165\u529b\u3059\u308b\u9805\u76ee\u3067\u3057\u305f\u3002<\/p>\n<p>\u5bb6\u96fb\u306e\u578b\u756a\u306f\u4e00\u822c\u306e\u65b9\u306b\u306f\u3042\u307e\u308a\u99b4\u67d3\u307f\u304c\u306a\u3044\u3082\u306e\u3067\u3059\u3002\u5b9f\u969b\u306b\u5bb6\u96fb\u306e\u73fe\u7269\u3092\u524d\u306b\u3057\u3066\u3082\u3001\u88fd\u54c1\u306b\u3088\u3063\u3066\u306f\u3069\u308c\u304c\u578b\u756a\u304b\u308f\u304b\u3089\u306a\u3044\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u3002\u30b5\u30a4\u30c8\u4e0a\u306b\u306f\u3069\u3053\u3092\u898b\u308c\u3070\u3088\u3044\u306e\u304b\u3092\u56f3\u3092\u4f7f\u3063\u3066\u89e3\u8aac\u3057\u3066\u3044\u307e\u3059\u304c\u3001\u88fd\u54c1\u3092\u7f6e\u3044\u3066\u3044\u308b\u5834\u6240\u307e\u3067\u898b\u306b\u884c\u304d\u3001\u8aac\u660e\u3092\u898b\u306a\u304c\u3089\u3067\u306f\u306a\u3044\u3068\u5165\u529b\u306f\u3067\u304d\u307e\u305b\u3093\u3002\u305d\u3057\u3066\u304a\u3088\u305d30\uff05\u3082\u306e\u65b9\u304c\u3053\u3053\u3067\u3042\u304d\u3089\u3081\u3066\u3057\u307e\u3063\u3066\u3044\u308b\u306e\u3067\u3059\u3002<\/p>\n<p>\u3057\u304b\u3057\u3001\u30b5\u30a4\u30c8\u3092\u904b\u55b6\u3059\u308b\u5bb6\u96fb\u8cb7\u53d6\u3092\u884c\u3046\u4f01\u696d\u306b\u3068\u3063\u3066\u3001\u67fb\u5b9a\u3059\u308b\u88fd\u54c1\u306e\u578b\u756a\u60c5\u5831\u306f\u5fc5\u8981\u4e0d\u53ef\u6b20\u3067\u3059\u3002\u3053\u306e\u5165\u529b\u9805\u76ee\u3092\u7701\u7565\u3059\u308b\u308f\u3051\u306b\u306f\u3044\u304d\u307e\u305b\u3093\u3002<\/p>\n<p>\u305d\u3053\u3067\u3001\u30c6\u30ad\u30b9\u30c8\u3092\u5165\u529b\u3057\u3066\u3082\u3089\u3046\u306e\u3067\u306f\u306a\u304f\u3001\u753b\u50cf\u3092\u9001\u4fe1\u3057\u3066\u3082\u3089\u3046\u65b9\u6cd5\u306b\u5909\u66f4\u3057\u307e\u3057\u305f\u3002\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u3067\u5165\u529b\u3057\u3066\u3044\u308b\u5834\u5408\u306b\u306f\u88fd\u54c1\u306e\u578b\u756a\u304c\u66f8\u304b\u308c\u305f\u30e9\u30d9\u30eb\u3092\u64ae\u5f71\u3057\u3066\u305d\u306e\u307e\u307e\u8cbc\u4ed8\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u3053\u306e\u65bd\u7b56\u306e\u5b9f\u65bd\u524d\u306b\u306f\u5b8c\u4e86\u307e\u3067\u5e73\u5747304\u79d2\u304b\u304b\u3063\u3066\u3044\u305f\u5165\u529b\u30d5\u30a9\u30fc\u30e0\u306e\u6240\u8981\u6642\u9593\u306f\u3001\u753b\u50cf\u8cbc\u4ed8\u65b9\u5f0f\u306b\u5909\u66f4\u5f8c\u306f85\u79d2\u306b\u307e\u3067\u77ed\u7e2e\u3055\u308c\u307e\u3057\u305f\u3002\u5165\u529b\u30d5\u30a9\u30fc\u30e0\u306eCV\u7387\u306f\u5b9f\u306b3.21% UP\u3068\u3001\u5927\u304d\u306a\u6539\u5584\u52b9\u679c\u306e\u3042\u3063\u305f\u4e8b\u4f8b\u3067\u3059\u3002<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-1235\" src=\"https:\/\/apollo11.co.jp\/data-driven-marketing\/wp-content\/uploads\/2021\/03\/3.png\" alt=\"\" width=\"600\" height=\"416\" srcset=\"https:\/\/apollo11.co.jp\/data-driven-marketing\/wp-content\/uploads\/2021\/03\/3.png 600w, https:\/\/apollo11.co.jp\/data-driven-marketing\/wp-content\/uploads\/2021\/03\/3-300x208.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<h3>\u4e8b\u4f8b\uff12\uff1a\u30d5\u30a9\u30fc\u30e0\u306f\u5909\u3048\u305a\u9806\u756a\u3092\u5909\u66f4<\/h3>\n<p>\u6b21\u306b\u7d39\u4ecb\u3059\u308b\u306e\u306f\u3001\u5199\u771f\u30b9\u30bf\u30b8\u30aa\u306e\u64ae\u5f71\u7533\u8fbc\u307f\u30d5\u30a9\u30fc\u30e0\u306e\u4e8b\u4f8b\u3067\u3059\u3002<\/p>\n<p>\u5165\u529b\u30d5\u30a9\u30fc\u30e0\u306e\u9805\u76ee\u306f\u3001\u5e0c\u671b\u64ae\u5f71\u65e5\u6642\u3068\u6700\u5c0f\u9650\u306e\u64ae\u5f71\u30aa\u30d7\u30b7\u30e7\u30f3\u306e\u6307\u5b9a\u3001\u3042\u3068\u306f\u7533\u8fbc\u8005\u306e\u57fa\u672c\u60c5\u5831\u3067\u3001\u3044\u305a\u308c\u3082\u5fc5\u8981\u306a\u60c5\u5831\u3070\u304b\u308a\u3067\u3059\u3002<br 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0.8% UP\u3068\u3001\u3053\u3061\u3089\u3082\u76ee\u306b\u898b\u3048\u308b\u6539\u5584\u52b9\u679c\u304c\u3042\u308a\u307e\u3057\u305f\u3002<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-1237\" src=\"https:\/\/apollo11.co.jp\/data-driven-marketing\/wp-content\/uploads\/2021\/03\/fc99d4fd1819294a2586b9f7687902ed.png\" alt=\"\" width=\"688\" height=\"593\" srcset=\"https:\/\/apollo11.co.jp\/data-driven-marketing\/wp-content\/uploads\/2021\/03\/fc99d4fd1819294a2586b9f7687902ed.png 688w, https:\/\/apollo11.co.jp\/data-driven-marketing\/wp-content\/uploads\/2021\/03\/fc99d4fd1819294a2586b9f7687902ed-300x259.png 300w\" sizes=\"(max-width: 688px) 100vw, 688px\" 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